Consumers and the Internet
نویسندگان
چکیده
منابع مشابه
factor influencing the adoption of internet banking
دوره مشترک کارشناسی ارشد بازاریابی و تجارت الکترونیک دانشگاه تربیت مدرس_ دانشگاه تکنولوژی lule? چکیده پایان نامه عوامل موثر بر پذیرش اینترنت بانک توسط مشتریان پیشرفت فناوری اطلاعات و ارتباطات و به طور خاص رشد اینترنت جهت تراکنش های معاملات بازرگانی، تاثیر بسیار عمیقی در صنعت بانکداری داشته است.این در حالی ست که نفوذ بانکداری اینترنتی در کشورهای در حال توسعه بسیار کندتر از نفوذ آن ...
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The chapter aims to present an in-depth study of the factors influencing Mobile Internet adoption. The authors analyse the influence of Internet use experience, compatibility, perceived financial risk, credibility and attitude towards Mobile Internet in the M-Internet adoption decision. After identifying the key drivers of M-Internet adoption, the second part of the chapter presents an empirica...
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This research reviews studies using the Technology Acceptance Model (TAM) to create a modified model and instrument to study the acceptance of Internet technology by consumers. We developed a modified TAM for the acceptance of Internet-based technologies by consumers. We retained the original constructs from the TAM and included additional constructs from previous literature including gender, e...
متن کاملThe Determinants of Consumers’ Adoption of Internet Banking
The purpose of the study is to investigate determinants of Internet banking adoption based on an individual’s benefits and costs of adopting Internet banking. Using data from the 2001 Survey of Consumer Finances, this paper estimates an adoption model for Internet banking. Our findings show that consumers’ ability, attitude and opportunity cost of time play a significant role on the decision of...
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ژورنال
عنوان ژورنال: Journal of Medical Internet Research
سال: 1999
ISSN: 1438-8871
DOI: 10.2196/jmir.1.suppl1.e3